From the National Association of Social Workers website:
"The  White House officially recognized March as National Professional  Social Work  Month in 1984. From 1984 until 1998 – the centennial year  of the profession –  NASW selected a social issue to promote every year.  Topics included the health  care crisis, hate crimes, violence  prevention, racial and ethnic harmony,  HIV/AIDS, children in poverty,  aging parents, value of work, homelessness and  more. From 1998 to 2004,  Social Work Month themes promoted the profession with  general  campaigns about who social workers are and how they benefit society."
The NASW site has some great information on the history of Social Work Month and the key messages of the month. It's a great time to think about and share how valuable and vital social workers are in our society.
Other links:
entertainment industry insiders send social work month greetings
CSWE's social work month page
Happy Social Work Month!
 
